Walter GB Bolsters North West Presence with New Appointment

18 March 2026

Walter GB has strengthened its UK sales operation with the appointment of Jack Sturgeon as Field Sales Engineer for the North West of England. The appointment signals Walter GB’s continued commitment to expanding its regional presence and delivering an enhanced level of technical support and customer service to manufacturers across this key industrial heartland.

Jack brings with him a career deeply rooted in manufacturing and precision engineering. He began his journey in 2011 as an apprentice machinist in Southport, working as a trainee machinist and setter – roles that gave him a thorough grounding in the manufacturing arena. After building a wealth of experience over a decade, in 2021, Jack joined a subcontract manufacturer serving the oil & gas, medical and general engineering sectors, where he took on broader responsibilities as a machinist, CNC programmer and designer of jigs and fixtures, further deepening his appreciation of how cutting tools perform under real-world production conditions.

In 2023, Jack transitioned into field sales with a world-renowned cutting tool manufacturer, where he combined technical advice with customer-focused sales support. It is this blend of hands-on engineering knowledge and commercial acumen that makes him an outstanding addition to the Walter GB team.

Commenting on the appointment, Ashley Battison, Managing Director of Walter GB, says: “We are delighted to welcome Jack to the Walter GB team. His background as an apprentice machinist, CNC programmer and field sales engineer gives him a unique perspective that our customers in the North West will immediately benefit from. Jack understands what manufacturers need because he has lived it. His appointment reinforces our dedication to providing world-class tooling solutions supported by genuinely expert local service.”

With Jack now in post, Walter GB is well positioned to serve the diverse manufacturing community across the North West – from precision subcontractors in aerospace and oil & gas through to medical device manufacturers and more. Jack will deliver technical expertise and customer support that is the hallmark of the Walter brand.


In the couple of years that we have been working with Pulse-PR Ltd, we have found the advice, guidance and service to be second-to-none. Pulse-PR has a wealth of industry knowledge and an uncanny knack of understanding our products, which maximises our exposure in-print and on-line

Denis Houghton, Managing Director, Advanced Carbide Tooling